Do I really need a website to have a successful freelance business?

If you’re a stay-at-home mom who is considering starting a freelance business, congratulations! Starting a freelance business can be an exciting and liberating venture. But for creating a website, many new freelancers may feel overwhelmed or unsure of where to start. You may wonder if you really need a website. The answer is: yes; you do and here’s why.

WHAT ARE THE BENEFITS OF HAVING A WEBSITE FOR FREELANCERS?

These days, it’s easy to build a website and put your content out there for the world to see. And as a freelancer mom, having your own website can be hugely beneficial. Some will tell you to skip the website and start looking for clients, but I believe it’s best to start building your website (it’s easier than you think) while looking for clients. 

Here are the benefits of having a website for your freelance business:

1. More credibility – Having a website can make you seem more professional and credible, which makes potential clients take you more seriously. 

2. Increased exposure – more people than your social media profiles can promote and see your website.

3. Easier to showcase your work – a website is the perfect place to show off your portfolio, which also helps you build your brand and reach a wider audience. 

4. More brand control – having a website gives you more control over how your work and brand are presented to the world and how potential clients can find you.

5. Helps with networking – meeting other freelancers and professionals online can lead to new opportunities

6. Builds community – a website also allows you to build a rapport with your audience and develop a following of loyal readers.

With so many advantages, it’s no wonder that more and more freelancers are choosing to create websites. So if you’re thinking about setting up a website, go for it! It could be just the boost your freelance career needs.

DO I NEED A BUSINESS WEBSITE FOR FREELANCERS OR A BLOG?

Now that you are a freelancer, one of the most important things you can do is build a strong online presence. This will not only help you attract more clients, but it will also give you the opportunity to showcase your work and build your reputation. But what’s the best way to build an online presence? One common debate is whether it’s better to have a business website or a blog.

What’s the difference between a website and a blog?

The terms “website” and “blog” are often used interchangeably, but there are actually some important differences between the two. A website is typically a static, information-based platform that is used to promote a business or an individual. It is typically more formal and professional-looking and websites are also easier to navigate, and it can be a good place to showcase your portfolio or list your services. For freelancers, a website is often the best platform to showcase their work and attract new clients. 

A blog is often more dynamic and engaging, and it can be a great platform for sharing opinions, stories, or knowledge on a particular topic. A blog can also be a great way to build an audience and establish yourself as an expert in your field. While a blog can be more personal and conversational. However, both websites and blogs can generate income through advertising or other means. 

Ultimately, there is no right or wrong answer for whether freelancers need a website or a blog. It really depends on your individual goals and preferences. If you’re not sure where to start, why not try both? I suggest creating a website for your freelance business that has a blog within it, so you can have both a professional look at your list of services and a blog to share your knowledge about the service you are offering as a freelancer. 

Website For Freelancer Moms

As a freelance content writer and copywriter, I created a blog. I have pages for clients to find me and hire me, such as my About me page, my services, and my testimonials from past clients. And last, I can write about a handful of topics that I am passionate about, including content writing and content marketing, which allows me to educate my potential clients on the topic while showcasing my writing style. 

So, do you really need a website for your freelance business? The answer is an unequivocal YES! Not only will having a website help legitimize your business in the eyes of potential clients, but it also provides an easy way for customers to find out more about what you do and how they can work with you. And don’t forget–having a website is a great way to showcase your work and attract new clients. If you’re not sure where to start when designing your website, check out some of my favorite templates or contact me for help. I’d be happy to share my expertise and get your business online in no time!